Callaway uses a woman’s touch with fantastic new Solaire range
Callaway has just launched its brand new range of ladies’ golf products called Solaire. In our opinion they’re the best looking ladies clubs the company has ever produced and are aimed squarely at mid-high handicappers.
These clubs really are the top of tree and are specifically designed to make the game easier to play. Headlining the range is the new Solaire Package Set which features that features Energy Efficient Design. Another set of buzz-words they may be, but in a nutshell it means that Callaway have optimised every element of the golf club’s performance from the ground up. They were developed after extensive research into the swing characteristics of a wide range of women golfers.
New lightweight club heads feature draw configurations and higher lofts, as well as lighter grips and shafts. This allows ladies to efficiently swing the club with power and generate increased distance throughout the set, which comes in a 9-club option.
Alan Hocknell, Senior Vice President of Research & Development, Callaway Golf, said: “We’ve spent countless hours researching the way women swing and play golf in an effort to design equipment that promotes shots that fly farther, higher and straighter.
“Women were heavily involved in the design process of these sets, both from a performance standpoint and on the aesthetic side. Solaire represents the latest example of our commitment to the women’s game, and we’re confident this equipment will help many reach new heights on the course.”
The new 9-piece Solaire Set is designed to allow beginners to go straight from the shop to the course with everything they need to get the ball up in the air and down the fairway. The set consists of an all-titanium driver, a stainless steel fairway wood, two hybrids, an iron, two wedges, a mallet putter and a versatile cart bag. You can really see the work that has gone into this set and I’m sure it will work for Callaway, they just look fantastic.
Complementing the Package Set launch is the company’s new Solaire Golf Ball which was exclusively engineered to bring out the best in every woman’s game and features a distinctive luminous finish that will add a touch of flair during any round.
The ball is designed to perform at slower swing speeds and uses Callaway’s exclusive HEX aerodynamics, and a soft, resilient core that has been specifically formulated to provide increased carry and distance on all shots. The Balls are available in Pure White or High Visibility Pink, to give a distinctive, fashionable edge.
The Solaire Set and Solaire golf balls launched on February 15th at just £449 in the UK. The golf balls are £14.99 for a dozen.
I think this is one of the best deals to come out of Callaway HQ in recent times and offers fantastic value for money. They’re great looking and have the performance every mid-high handicapper lady should look for in a new set of clubs.
You can find out more at the company’s website at www.callawaygolf.com or for a close up, see below!
Follow us on: